Category: Marketing

5 Tips For Marketing Your Residential Care Home

Are you a residential care homeowner looking for ways to market your business? It can be tricky to know where to start, but with the right guidance, you’ll be able to create a successful marketing strategy. Here are five essential tips that will help you get the word out about your residential care home. No […]

The Holy Trinity of Digital Marketing for Assisted Living Homes

I love Cajun food. If you are a fan of it like I am, you might know about the holy trinity of Cajun cooking. These are three ingredients that serve as the basis, or foundation, of most Cajun dishes. They are onion, celery, and bell pepper. My favorite, crawfish etouffee, is based on these ingredients […]

Assisted Living Marketing 101

One the big mistakes I see new assisted living home owners make is subscribing to the “if you build it, they will come” marketing, or non-marketing philosophy. If only it were that easy. It simply doesn’t work that way. You will have to execute a marketing plan for your assisted living home to be successful. […]

Adding your Assisted Living Home to Google My Business

What is Google My Business? GMB is a free tool that lets you manage how your business appears on Google Search and Maps. That includes adding your business name, location, and hours; monitoring and replying to customer reviews; adding photos; learning where and how people are searching for you, and more. If you’re just getting […]